“Discover is different because it has been built for creatives. All too often, artists are forced to accommodate new technologies in order to distribute their work. This time we
built the technology to serve the art: Each edition includes full-screen photos and videos, awesome long-form layouts and gorgeous advertising,” the company wrote on its blog.
“Discover is new, but familiar. That’s because stories are at the core -- there’s a beginning, middle and end so that editors can put everything in order. Every edition is refreshed after 24 hours -- because what’s news today is history tomorrow,” Snapchat said. “Discover is fun and easy to use. Tap to open an edition, swipe left to browse Snaps, or swipe up on a Snap for more. Each channel brings you something unique -- a wonderful daily surprise!”
While Snapchat is touting Discover’s greatness, Twitter users are worried about the best friend feature disappearing.
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