You
can finally ditch your wallet. Apple Inc. (NASDAQ:AAPL) on Tuesday
introduced its new mobile payments tool, called Apple Pay, which will be
included on the iPhone 6, as well as the company’s new wearable device,
Apple Watch.
Apple CEO Tim Cook said that all previous attempts to
create a system of mobile payments have “failed,” focusing more on their
business model than on the user experience. With Apple Pay, iPhone
users’ payment information is stored securely with software encryption
in the company’s Passbook app.
With Apple Pay, iPhone users hold their phones up to
near-field communication (NFC) terminals, hold their finger onto the
device’s fingerprint sensor, and the
transaction is completed
wirelessly. The NFC hardware is included near the top of the iPhone 6
and iPhone 6 Plus, a larger model the company also announced Tuesday.
Credit-card numbers are never transmitted to a merchant who
accepts the wireless payments, like Starbucks. Instead, Apple Pay sends
a one-time payment number and security code, the company said. Credit
cards can be added by taking a picture of one with an iPhone to add it
to Passbook.
In the U.S., Apple said that major credit-card companies
such as Visa, Mastercard and American Express are all on board.
Citibank, Bank of America, Capital One, Chase, and Wells Fargo were all
announced as partners. On the retail side, McDonald's will be adding
Apple Pay to its drive-thrus, and Whole Foods grocery stores and Staples
are participating.
Apple said during the event that payments are a “a huge
business,” with $12 billion worth of sales happening on credit cards
during more than 200 million daily transactions in the U.S. alone. But
carrying wallets is a hassle, and credit cards are an outdated
technology.
Lost iPhones are no major concern, Apple said, since
payments can be suspended using the “Find My iPhone" service. The
company also announced that it was opening up its iPhone fingerprint
sensor tech, Touch ID, to third-party applications like personal-finance
service Mint.com. Touch ID had previously only worked with purchases in
the official App Store.
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