Saturday 25 October 2014

Kenya’s Cheapest Car Hits The Market


mobius-ii
VENTURES AFRICA – Kenyan start-up Mobius Motors has delivered on its promise to produce Kenya’s cheapest car, with Mobius II entering showrooms this month for the price of Sh950,000 ($10,620)
“Mobius is re-imagining the car for Africa’s mass market and we are thrilled to gain the support of visionary investors such as PIC who see the social and commercial potential of our products across the continent,” Founder & CEO of Mobius Motors, Joel Jackson said in May, while announcing the company’s plans.
Mobius II was made following investments from American billionaire Ronald Lauder, through his New York-based Pan African Investment Company (PIC), a company whose
mission is to identify, invest in and provide solutions that affect growth and development in sub-Saharan Africa.
Kenya Vehicle Manufacturers (KVM), based in Thika, an industrial town in Kiambu County has assembled 50 units of Mobius II since Lauder’s investment in the company.
The eight-seater vehicle has a large cargo space with a loading capacity of 625 kilogrammes and a top speed of 160 kilometres per hour achieved using a five-speed manual transmission.
Devoid of features such as air conditioning and power steering, Mobius II is targeted at rural Kenya with poor roads and shabbily mapped out routes. Its carrying capacity, easy maintenance and efficient fuel consumption means it will be favoured for community transportation.
Mobius Motors says it is currently looking for distributors in Nyeri, Maua, Meru and Murang’a, as these areas constitute the rural communities in Kenya. The company has opened a showroom at Nairobi’s Sameer Business Park.

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